Drive the marketing of dining experiences at Vietnam’s most iconic beach resort.

As Restaurants & Bars Marketing Specialist, you will work with our Food & Beverage leaders and Marketing team to develop promotions, partnerships and events that attract guests and support revenue across our restaurants, bars, lounges, weddings and culinary experiences.

Strong spoken and written English is essential, and candidates with a high level of English proficiency will be prioritised.

Your day to day

Commercial Marketing

• Develop and implement marketing plans that support the commercial objectives of the resort's restaurants, bars, lounges, weddings and culinary experiences.
• Partner with outlet managers to identify business priorities, revenue opportunities and promotional initiatives.
• Recommend marketing strategies that increase covers, average spend and guest awareness.

Promotions & Activations

• Plan and coordinate marketing support for seasonal promotions, chef collaborations, beverage programmes, weddings, festive events and special activations.
• Identify partnership opportunities with brands, suppliers and local businesses that strengthen outlet visibility.
• Support the planning and execution of promotional events and experiences.
• Develop, evaluate and monitor culinary-related guest activities, such as cooking classes, coffee tastings and cocktail-making classes.
• Manage Daycation, monitor its performance and evolve the programme as needed.

Outlet Positioning

• Maintain the positioning and identity of each restaurant, bar and dining concept.
• Work with outlet managers to develop unique selling points and strengthen differentiation.
• Review guest-facing promotional materials for accuracy and commercial effectiveness, including menus, posters and flyers.
• Ensure marketing initiatives remain aligned with the resort's luxury positioning.

Commercial Performance

• Monitor the effectiveness of marketing initiatives and recommend improvements based on commercial performance. This includes dining activations, Daycation and guest activities.
• Assist the Marketing Manager in preparing reports, market analysis and business reviews.
• Track competitor activity and emerging dining trends to support future planning.

Collaboration

• Maintain strong relationships with Food & Beverage leaders to ensure marketing activities support operational and commercial objectives.
• Work closely with the Marketing Manager to align outlet marketing with broader resort campaigns and commercial priorities.
• Partner with the Content & Communications Manager to ensure marketing initiatives are supported by strong editorial content.
• Collaborate with the Restaurants & Bars Social Media Specialist to align promotional activity with social media planning and content production.
• Develop creative briefs for the Design Manager and Multimedia Producer to support marketing initiatives.
• Support the Associate Director of Public Relations by identifying promotional events, chef collaborations and dining experiences suitable for media and influencer engagement.

What we need from you

• Bachelor’s degree in Marketing, Hospitality, Communications or a related discipline.
• Minimum three years’ experience in hospitality, restaurant, lifestyle or destination marketing.
• Strong commercial awareness with an understanding of consumer behaviour and hospitality marketing.
• Experience planning promotions, partnerships and marketing initiatives.
• Excellent project coordination and stakeholder management skills.
• Strong analytical skills with the ability to evaluate marketing performance.
• Professional written and spoken English; Vietnamese preferred.
• Passion for hospitality, food and beverage and creating commercially successful guest experiences.

Why join us

This is a role for someone who wants variety, creative ownership and the opportunity to work closely with restaurant leaders, chefs and a full in-house Marketing team.

We will reward your hard work with a competitive salary and benefits, including hotel room discounts and excellent training.

Most importantly, you should look forward to coming to work each day in a beautiful beach resort surrounded by pristine rainforest and our primate neighbours.

Please send your CV and a cover letter explaining why you are the right fit to: Recruitment.icdanang@ihg.com